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The Claim
• Shake Weight® Utilizes New Workout Technology Called Dynamic Inertia, which Increases Muscle Activity by More Than 300% Compared to Traditional Weights
• Scientifically Proven Results
• Get Incredible Results in Just 6 Minutes a Day
• Designed Specifically For Women
Revolutionary new product or fitness fad? Let’s take look.
Breakdown
First things first: Dynamic Inertia? ...
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Training with kettlebells is not a new idea, just newly popular. Kettlebells as we know them today have existed for around 350 years. Originally they were used as handled counterweights for use in public markets, later they were put to use for entertainment, and eventually for they made their way to the weight room.
In 1948, modern kettlebell lifting became the Soviet Union’s national sport. In...
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